Connect & Collaborate with ICOSA - Biennial of The Americas

July 27, 2013
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As promised, this week we bring you highlights from the Biennial of the Americas which was held in Downtown Denver July 16 -18. The Biennial was a great experience hearing from and learning from leaders across the Americas about Unleashing Human Potential: Reinventing Communities, Business and Education.

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We’ve taken the best of all of the interviews we conducted last week and created a condensed version of the Biennial for your listening pleasure! You’ll hear from Symposia Moderators Tina Brown, Editor-in-Chief-Daily Beast and Newsweek; Arianna Huffington of Huffington Post Media Group, distinguished guests, Bill Ritter, Ken Salazar, Brian McPeek, Jigar Shah and many more leaders in Energy, Education, Innovation, Water Rights and Conservation.

Jan Mazotti provides the framework for each interview, along with our behind-the-scenes ICOSA Media team, including Kim deCoste, Mike Connors, Emily Haggstrom and of course, Kelly de la Torre.  You’ll find more, full interviews on our website at the bottom of the page. Feel free to share your favorites, and tell us what you loved best about the Biennial and if you plan to attend in 2015!


Tune in each Saturday at 10:00 AM on  KNUS 710– or download our podcast on the KNUS podcast page.

Connect and Collaborate with ICOSA - Perspectives on Oil and Gas

July 20, 2013
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The ICOSA Team has spent the week immersed in the Biennial of the Americas in Downtown Denver, learning from leaders across the Americas about Unleashing Human Potential: Reinventing Communities, Business and Education.  We’re excited to share all about it soon on Connect & Collaborate.

Until then, we leave you with one of our favorite Energy 101 segments, an interview with John Hofmeister, former president of Shell Oil Company, Founder and CEO of the non-profit Citizens for Affordable Energy and author of Why We Hate the Oil Companies: Straight Talk from an Energy Insider.

Love it or hate it we all use the energy produced by the oil and gas industry. Very few of us are willing to give that up. That’s why it’s important to understand the perspectives of the energy industry in contrast to that of the government, pricing models and supply scales.john-hofmeister-mainHofmeister says, the Energy Industry is a free market only to the point of consumer choice of which gas station they choose to fill up in – but beyond that, everything else that is done by the energy companies, is highly regulated and subject to the most stringent government regulations.

While Government regulates everything that is done in the industry, “But government refuses, fails to, does not want to and will not, in our history so far, determine how we’re going to go forward in energy and they leave it up to the companies to come and wait to be told, “No.” and so the companies come and experiment, ( … ) the industry tries, pokes and probes at government to try and get permission and the government will go along with it up to a point where it says, “No.” If it doesn’t say no, then the industry can go ahead.”

In the past century, American consumers benefited from having more energy in the supply chain than they needed. Now, Hofmeister blames political leadership for failing to deal with pricing issues from the oil cartel withholding production which raises the price artificially.

He also points to the intellectual war going on in our country over alternative energy versus traditional energy. “The reality is, we need both. Why can’t we all agree we need both?” This is a call for politicians to be accountable to promote solutions rather than point at problems – in the end to benefit everyone.

These frustrations led Hofmeister to start the non-partisan organization, Citizens for Affordable Energy to promote grass roots education for all Americans to understand the issues we face and the future of energy. The non-profit is consumer oriented, funded only by consumers, and takes no contributions from energy producers. You can find them on Twitter and Facebook.


Tune in each Saturday at 10:00 AM on  KNUS 710– or download our podcast on the KNUS podcast page.

Connect & Collaborate with ICOSA - Treatment Train

July 13, 2013
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We’re just too far in to ever give up the conveniences of oil and gas. Surrender our cars? No way. Do away with electricity? Yeah right. We can think about reducing our dependence – especially when we consider all of the unpleasant side effects of oil and gas production and our related moral objections. Fracking, drilling, water pollution – why can’t we just quit? Ah yes, those everyday conveniences we just can’t do without. 

We suppose the best we can hope for is to mitigate the damage. In this week’s Energy 101 segment, we talk with John (Grizz) Deal, Executive Chairman & CEO of IX Power, an organization that integrates engineering technologies and innovations for the oil and gas industry. 

Consider the problem of “produced” water, a nasty by-product of oil and gas drilling. Produced water is 95 percent of the waste coming out of an oil well, consisting of mud, oil and hydrocarbons. In the oil industry’s efforts to be more environmentally responsible in the past 100 years, they look at the Treatment Train – searching for a way to clean this “produced” water. 

Listen as John Deal explains how OrganiClear came about through a collaborative effort between a laboratory and a University, sharing patent rights on an invention. OrganiClear Technology promotes a no-waste stream after scientists discovered bacteria that consumes hydrocarbons, and produces CO2, converting the hardest part of the waste stream. It’s an advancement that John (Grizz) Deal describes as “Almost Magical.” 

Oh – but there is more to the story, like how to market to a $40 Billion dollar industry and the satisfaction of creating a value proposition that costs less money, creates less hassle and creates something good.

To learn more about building your personal brand tune in Saturday at 10:00 AM on  KNUS 710– or download our podcast on the KNUS podcast page.

Connect & Collaborate with ICOSA - Building Your Personal Brand

July 6, 2013
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This week, we’re pleased to bring you a repeat performance of our interview with Lida Citroën of  LIDA360 – an expert in personal branding. She explains the difference between the corporate brand and the professionals who move the corporate brand forward. One is the business, the other is the business of being a professional. Identifying your personal brand gives you a sense of control, and actually allows you to control how other people perceive you.

“If there is a disconnect between how I want to be seen and how I am seen, that’s where the opportunity really lies, to build a strategy that is intentional. So it gives me the tools from how I present myself, to how I interact with other people to move in the direction that I want.” ~ Lida Citroën

To identify what your personal brand should be, first you must see feedback as a gift. You need to know how other people see you. Are you the go-to source of information? The team leader? An encourager? Maybe you’re the type who doesn’t put too much stock in what others think, until you consider that the image you think you’re putting out, and the image others see, could be worlds apart. No one wants that.

Let’s say you see yourself as a team builder, a motivator, driven to be successful – but the people you work with see you as difficult to deal with, non-collaborative and pushy. Now it’s clear why you don’t seem to get buy-in on your ideas and support from your team. Some people discover these disconnects by accident – or you can ask a trusted colleague how they think you are perceived in the marketplace. Good or bad, the answers will surprise you. But if you don’t know, you are giving up power and control of your desired reputation.

Once you have feed back, you’ll recognize if your behavior has been in line with your intention, and really assess where you are today.

Lida recommends identifying that gap and make changes to effect that gap. If you don’t, you don’t have power or control. Wouldn’t you rather feel like you’re in control of how others are going to judge you?

Values + Action = Credibility

You build credibility when your values and your actions match.

To learn more about building your personal brand tune in Saturday at 10:00 AM on  KNUS 710– or download our podcast – available this coming Monday – you’ll find it embedded at the top of this article or on the KNUS podcast page.

Lida’s book – Reputation 360 – is available in the LIDA360 Store on her website.